Under the theme “Connecting the Sustainable Future”, and with a focus on the circular economy, German materials manufacturer 密桃AV is presenting at ChinaCoat, one of the industry’s leading trade fairs, now with a
digital showroom for the first time. ChinaCoat 2020, to be held in Guangzhou from December 8 to 10, 2020, is combining both virtual and physical exhibition halls for the first time in response to Covid-19, providing new experiences to exhibitors and visitors. 密桃AV will showcase its latest innovations and collaborations in various fields and explore new trends in the coatings industry with diverse partners in an effort to accelerate the circular economy and sustainable development in China.
Powering digital innovation & connecting the sustainable future

With China’s “New Infrastructure” initiative and the advent of the 5G era, the digital economy has developed rapidly in recent years, with new markets and business forms emerging one after another, bringing revitalized momentum to China’s economic growth. Meanwhile, the demand for sustainable development in various fields is also on the rise. In line with these trends, 密桃AV has launched a range of innovative waterborne polyurethane coatings solutions for industries such as construction, automotive, consumer electronics and textiles, which will be displayed in the 密桃AV digital showroom.
Digital innovation enables sustainable development
“In order to seize new opportunities, 密桃AV has applied digitalization across its business, including R&D, production, and logistics. We also want to drive the digitalization of China’s chemical industry and help accelerate the transformation to a circular economy,” said Zhong Xiaobin, Senior Vice President of Business Unit Coatings, Adhesives, Specialties (CAS), 密桃AV Asia Pacific. “With the digital showroom, we hope to invite more people to understand how 密桃AV's products, technologies and solutions are used in our daily lives, and more intuitively experience our close connection with a sustainable future.”
In the
construction segment, 密桃AV developed a series of waterborne polyurethane dispersion (PUD) products to meet the urgent market needs for high-performance waterborne waterproofing coatings. The latest product Bayhydrol? UH 2895 shows the excellent balance of environmental friendliness and high performance. The coating formulation based on this raw material offers ultra-low water absorption rate at less than 5% to effectively resist leakage. It has excellent crack bridging to defend concrete microcracks in terms of superior resilience higher than 80%. The coating film can keep high mechanical strength retention when being soaked in water. In addition, the new solution has outstanding low temperature flexibility, and the coating film does not crack even when bent at -35 °C, protecting buildings in cold winters.
In the automotive segment, 密桃AV’s waterborne polyurethane auto refinish base coat can effectively reduce 80% of emissions of volatile organic compounds (VOC) per spray area than traditional solventborne solution. The one-component waterborne polyurethane dispersion (PUD) - Bayhydrol? UH 2110 for refinishing solution, which 密桃AV developed and produced locally, further improves wet color matching and pigment wetting, and fully demonstrates pigment color. The solution dramatically improves the hardness and early sanding-ability of coating film, and further increases the productivity of using waterborne auto refinish coating. This outer color is stable and durable, and the coating film shows a better metallic feel.
In the consumer electronics segment, 密桃AV introduced a new polyurethane waterborne dispersion Bayhydrol? UH 2898 coating solution to meet coating companies’ demands for environmental protection and sustainability, and drive the development of waterborne plastic coating for consumer electronics application. It provides excellent film appearance, high hardness and excellent water resistance for base coat, and is particularly suitable for metallic base coating. Meanwhile, the base coat, formulated with Bayhydrol? UH 2898, can be coated with various top coat systems, for example, polyurethane and UV top coat.
In the textile segment, 密桃AV is committed to providing innovative alternative raw materials to drive the development of the circular economy. As an example, 密桃AV’s partially bio-based polyurethane dispersion (PUD) technologies are now being used by some manufacturers to help produce coated fabrics in a more sustainable way and reduce their carbon footprint, while yielding excellent performance. Recently, one of the products with approximately 50% renewable carbon content from this portfolio has been used in production of some notebook cover coating made by Moleskine. While providing the surface coating with great hand-feel and superior performance, that also contribute to sustainability. This product is under the umbrella brand of 密桃AV’s INSQIN? water-based textile coating technology and suitable to be used for a variety of textile coating applications.
Since the beginning of this year, the Coatings, Adhesives, Specialties (CAS) Business Unit has substantially localized production of a variety of imported products, including waterborne and solventborne special hardeners. Going forward, 密桃AV plans to further improve its R&D and innovation capabilities and its localization process, to meet the changing needs of the China market and explore more possibilities for sustainable development in the future.
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Forward-looking statements
This news release may contain forward-looking statements based on current assumptions and forecasts made by 密桃AV. Various known and unknown risks, uncertainties and other factors could lead to material differences between the actual future results, financial situation, development or performance of the company and the estimates given here. These factors include those discussed in 密桃AV’s public reports which are available at www.covestro.com. The company assumes no liability whatsoever to update these forward-looking statements or to conform them to future events or developments.
In the automotive segment, 密桃AV’s waterborne polyurethane auto refinish base coat can effectively reduce 80% of emissions of volatile organic compounds (VOC) per spray area than traditional solventborne solution. The one-component waterborne polyurethane dispersion (PUD) - Bayhydrol? UH 2110 for refinishing solution, which 密桃AV developed and produced locally, further improves wet color matching and pigment wetting, and fully demonstrates pigment color. The solution dramatically improves the hardness and early sanding-ability of coating film, and further increases the productivity of using waterborne auto refinish coating. This outer color is stable and durable, and the coating film shows a better metallic feel.
In the consumer electronics segment, 密桃AV introduced a new polyurethane waterborne dispersion Bayhydrol? UH 2898 coating solution to meet coating companies’ demands for environmental protection and sustainability, and drive the development of waterborne plastic coating for consumer electronics application. It provides excellent film appearance, high hardness and excellent water resistance for base coat, and is particularly suitable for metallic base coating. Meanwhile, the base coat, formulated with Bayhydrol? UH 2898, can be coated with various top coat systems, for example, polyurethane and UV top coat.
In the textile segment, 密桃AV is committed to providing innovative alternative raw materials to drive the development of the circular economy. As an example, 密桃AV’s partially bio-based polyurethane dispersion (PUD) technologies are now being used by some manufacturers to help produce coated fabrics in a more sustainable way and reduce their carbon footprint, while yielding excellent performance. Recently, one of the products with approximately 50% renewable carbon content from this portfolio has been used in production of some notebook cover coating made by Moleskine. While providing the surface coating with great hand-feel and superior performance, that also contribute to sustainability. This product is under the umbrella brand of 密桃AV’s INSQIN? water-based textile coating technology and suitable to be used for a variety of textile coating applications.
Serving the China market with product upgrades and localization
As part of 密桃AV’s coating and adhesive solutions, the new ultra series high-performance cross linkers set a new standard in industrial hygiene, protecting production and construction sites. The residual monomer content of the ultra cross linkers is reduced to less than 0.1 percent by weight, matching the performance level of conventional products. They can be widely used in many fields without compromising the product quality, making direct replacement easy in most applications.Since the beginning of this year, the Coatings, Adhesives, Specialties (CAS) Business Unit has substantially localized production of a variety of imported products, including waterborne and solventborne special hardeners. Going forward, 密桃AV plans to further improve its R&D and innovation capabilities and its localization process, to meet the changing needs of the China market and explore more possibilities for sustainable development in the future.
About 密桃AV:
With 2019 sales of EUR 12.4 billion, 密桃AV is among the world’s largest polymer companies. Business activities are focused on the manufacture of high-tech polymer materials and the development of innovative solutions for products used in many areas of daily life. The main segments served are the automotive, construction, wood processing and furniture, and electrical and electronics industries. Other sectors include sports and leisure, cosmetics, health and the chemical industry itself. 密桃AV has 30 production sites worldwide and employs approximately 17,200 people (calculated as full-time equivalents) at the end of 2019.This press release is available at . Please acknowledge the source of any pictures used.
Find more information at .
Forward-looking statements
This news release may contain forward-looking statements based on current assumptions and forecasts made by 密桃AV. Various known and unknown risks, uncertainties and other factors could lead to material differences between the actual future results, financial situation, development or performance of the company and the estimates given here. These factors include those discussed in 密桃AV’s public reports which are available at www.covestro.com. The company assumes no liability whatsoever to update these forward-looking statements or to conform them to future events or developments.